Hi! I'm Lukas,

Art Director at Foto Leistenschneider and at the beginning of my creative career. I currently design almost every type of advertising material, from OOH to online display ads, while ensuring that the designers in our team always have enough work to do. In day-to-day business, I work closely with a team of marketing specialists, copywriters, PR and social media experts and, depending on the project, I am also responsible for external communication with business partners.

Before studying Media Design, I spent two years at sea in the navy. What may seem a little unusual at first glance has helped me a lot in my personal development and ensured that I can now utilise and deploy the creative chaos in my head in a structured and disciplined way.

Even if there was time for a little creativity here and there at sea (examples), I’m happy to be able to work creatively on a daily basis now. As part of the dual study programme, I was able to carry out a variety of tasks early on (more details below) and continue to develop my creative and technical skills. To this day, I continue to strive to learn something new every day and never stand still.

Work experience

A. Leistenschneider GmbH

Apr. 2024-Today

• Art Director 

• Conception and execution of campaigns for brands such as Tamron, Sony, Nikon and many more.

• Motion design and animation (especially for meta campaigns, LED billboards, roadside TVs, display ads)

• Training of students and younger employees

• Project management and task allocation

• Design of print, online and audio-visual media

• Internal and external communication regarding design

• Planning, production and post-production of video projects

• Creation of design systems and brand management (CI/CD)

• Web design via content management systems

• Conception and design of various advert formats

• Development of communication concepts for social media

• Trend research & competition analysis

Nov. 2020-March 2024

• Media Designer

• Conception and realisation of campaigns for brands such as Tamron, Sony, Nikon and many more.

• Motion design and animation

• Design of print, online and audio-visual media

• Social media Community management , especially Instagram

• Planning, production and post-production of video projects

• Creation of design systems – templates, concept for the design language on social media etc.

• Web design – creation and design of landing pages

• Newsletter marketing – content and design

• Conception and design of various ad formats – Meta
Ads, Google Ads, Pinterest Ads, Display Ads, YouTube Ads

• Planning, creating and posting content on social media such as Instagram and Pinterest

Bundesmarine

Aug. 2018-July 2020

• Lance Corporal

• Operating nautical equipment such as lines as well as steering ships and boats

• Fire defence and medical service

Education

IU Internationale Hochschule

Oct. 2020-March 2024

• B.A. Media Design  (Dual)

Grade: 1,4     (Best bachelor thesis of the year)

• Bachelor project: Süße Sucht (Grade: 1,0)

• Specialisations: UX Design & Social Media Marketing

• Bachelor specialisation: Audiovisual Media

• Departments: Typography, design basics, audiovisual media, UX design, UI design, graphic design, social media, cross media design, interactive media, communication design, corporate design, print production, communication sciences, marketing, business administration, media psychology

IU Internationale Hochschule

Aug. 2023-Oct. 2023

• Market psychology  further education

• Advertising psychology, consumer behaviour, communication psychology, organisational psychology

Work experience

A. Leistenschneider GmbH

Apr. 2024-Today

• Art Director 

• Conception and execution of campaigns for brands such as Tamron, Sony, Nikon and many more.

• Motion design and animation (especially for meta campaigns, LED billboards, roadside TVs, display ads)

• Training of students and younger employees

• Project management and task allocation

• Design of print, online and audio-visual media

• Internal and external communication regarding design

• Planning, production and post-production of video projects

• Creation of design systems and brand management (CI/CD)

• Web design via content management systems

• Conception and design of various advert formats

• Development of communication concepts for social media

• Trend research & competition analysis

Nov. 2020-March 2024

• Media Designer

• Conception and realisation of campaigns for brands such as Tamron, Sony, Nikon and many more.

• Motion design and animation

• Design of print, online and audio-visual media

• Social media Community management , especially Instagram

• Planning, production and post-production of video projects

• Creation of design systems – templates, concept for the design language on social media etc.

• Web design – creation and design of landing pages

• Newsletter marketing – content and design

• Conception and design of various ad formats – Meta
Ads, Google Ads, Pinterest Ads, Display Ads, YouTube Ads

• Planning, creating and posting content on social media such as Instagram and Pinterest

Bundesmarine

Aug. 2018-July 2020

• Lance Corporal

• Operating nautical equipment such as lines as well as steering ships and boats

• Fire defence and medical service

Education

IU Internationale Hochschule

Oct. 2020-March 2024

• B.A. Media Design  (Dual)

Grade: 1,4 (Best bachelor thesis of the year)

• Bachelor project: Süße Sucht (Grade: 1,0)

• Specialisations: UX Design & Social Media Marketing

• Bachelor specialisation: Audiovisual Media

• Departments: Typography, design basics, audiovisual media, UX design, UI design, graphic design, social media, cross media design, interactive media, communication design, corporate design, print production, communication sciences, marketing, business administration, media psychology

IU Internationale Hochschule

Aug. 2023-Oct. 2023

• Market psychology  further education

• Advertising psychology, consumer behaviour, communication psychology, organisational psychology

Skills

Good to very good

Basic knowledge

Skills

Good to very good

Basic knowledge

Skills

Good to very good

Basic knowledge

Contact

E-Mail

Telefon

LinkedIn

better in motion

Mein Showreel

Canon EOS R5 Mark II

8,64 x 3,20 Meter Schaufenster-Beklebung zum Verkaufsstart

Foto Leistenschneider. Fokus auf Dich.

Mit verschiedenen Formaten geben wir unseren Kunden die Informationen, die sie brauchen, um ihre Fotografieträume zu verwirklichen.  Egal ob wir interessante Insights zu Fotografie liefern oder spannende Produkte vorstellen: Wir erschaffen eine bunte Welt voller Möglichkeiten. 

Templates für einen besseren Workflow